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Dive into the research topics where Zachary Scola is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
Publications
- 7 Article
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Time will tell: examining the role of nostalgia in retro sport merchandise purchase intentions
Scola, Z., Dwyer, B. & Gordon, B. S., Sep 15 2023, In: Sport, Business and Management: An International Journal. 13, 5, p. 548-562 15 p.Research output: Contribution to journal › Article › peer-review
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Examining Retro Merchandise Consumers in Sport: Who Prefers Throwback Merchandise and Why?
Scola, Z., Gordon, B. & Dwyer, B., 2022, In: Journal of Applied Sport Management. 14, 3, p. 20-29 10 p.Research output: Contribution to journal › Article › peer-review
Open Access -
Exploring the Explicit and Implicit Appeal of Retro Sport Logos
Dwyer, B., Scola, Z. & Drayer, J., Dec 2020, In: Sport Marketing Quarterly. 29, 4, p. 296-307 12 p.Research output: Contribution to journal › Article › peer-review
Open Access -
Exploring retro marketing with sport marketing professionals
Scola, Z. & Gordon, B. S., Jun 13 2019, In: Sport, Business and Management: An International Journal. 9, 3, p. 284-300 17 p.Research output: Contribution to journal › Article › peer-review
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Steeler Nation in the Midwest: Exploring Membership Benefits of an Out-of-Market Pittsburgh Steelers Fan Club
Scola, Z., Stensland, P. J. & Gordon, B. S., Oct 2 2019, In: Journal of Global Sport Management. 4, 4, p. 351-370 20 p.Research output: Contribution to journal › Article › peer-review