@article{41e4497ad5e743dd9dbfcc20e4bc6d58,
title = "Creators, multipliers, and lurkers: Who contributes and who benefits at online review sites",
keywords = "Electronic word-of-mouth, Latent profile analysis, Motives, Social capital, Social exchange theory",
author = "Andreas Munzel and Kunz, \{Werner H.\}",
year = "2014",
month = mar,
doi = "10.1108/JOSM-04-2013-0115",
language = "English",
volume = "25",
pages = "49--74",
journal = "Journal of Service Management",
issn = "1757-5818",
publisher = "Emerald Group Publishing Ltd.",
number = "1",
}