From virtual travelers to real friends: Relationship-building insights from an online travel community

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)1822-1828
Number of pages7
JournalJournal of Business Research
Volume68
Issue number9
DOIs
StatePublished - Sep 1 2015

ASJC Scopus Subject Areas

  • Marketing

Keywords

  • Couch surfing
  • Online travel community
  • Social media
  • Social networks
  • Tourism

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