@article{9d3d67881ae840fc9d7c6cefb5f7609e,
title = "Me, like Chanel: Examining Antecedents and Consequences of Consumers{\textquoteright} Luxury Brand Engagement on Instagram",
author = "Eunseon Kwon and Choi, \{Tae Rang\} and Liang Ma",
note = "Publisher Copyright: {\textcopyright} 2023 American Academy of Advertising.",
year = "2024",
doi = "10.1080/10641734.2023.2236176",
language = "English",
volume = "45",
pages = "1--21",
journal = "Journal of Current Issues and Research in Advertising",
issn = "1064-1734",
publisher = "Taylor and Francis Ltd.",
number = "1",
}