“Service Encounter 2.0”: An investigation into the roles of technology, employees and customers

  • Bart Larivière
  • , David Bowen
  • , Tor W. Andreassen
  • , Werner Kunz
  • , Nancy J. Sirianni
  • , Chris Voss
  • , Nancy V. Wünderlich
  • , Arne De Keyser

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)238-246
Number of pages9
JournalJournal of Business Research
Volume79
DOIs
StatePublished - Oct 2017

ASJC Scopus Subject Areas

  • Marketing

Keywords

  • Customer experience
  • Customer roles
  • Employee experience
  • Employee roles
  • Service encounter
  • Technology roles

Fingerprint

Dive into the research topics of '“Service Encounter 2.0”: An investigation into the roles of technology, employees and customers'. Together they form a unique fingerprint.

Cite this