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Social exchange process in collectivistic countries: an examination of sporting events in China

  • Shanghai University of Sport
  • University of Northern Iowa
  • Kennesaw State University
  • University of Minnesota Twin Cities
  • University of New Mexico

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)172-189
Number of pages18
JournalEuropean Sport Management Quarterly
Volume16
Issue number2
DOIs
StatePublished - Mar 14 2016
Externally publishedYes

ASJC Scopus Subject Areas

  • Tourism, Leisure and Hospitality Management
  • Strategy and Management

Keywords

  • collectivism
  • perceived benefit
  • perceived cost
  • social exchange
  • Sporting event

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