Social media and culture in crisis communication: McDonald's and KFC crises management in China

Lin Zhu; Deepa Anagondahalli; Ai Zhang

doi:10.1016/j.pubrev.2017.03.006

Social media and culture in crisis communication: McDonald's and KFC crises management in China

Lin Zhu
, Deepa Anagondahalli
, Ai Zhang

Communication

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	487-492
Number of pages	6
Journal	Public Relations Review
Volume	43
Issue number	3
DOIs	https://doi.org/10.1016/j.pubrev.2017.03.006
State	Published - Sep 2017

ASJC Scopus Subject Areas

Communication
Organizational Behavior and Human Resource Management
Marketing

Keywords

Crisis communication
Cultural differences
Influential social media creators
Social media

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10.1016/j.pubrev.2017.03.006

Cite this

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title = "Social media and culture in crisis communication: McDonald's and KFC crises management in China",

keywords = "Crisis communication, Cultural differences, Influential social media creators, Social media",

author = "Lin Zhu and Deepa Anagondahalli and Ai Zhang",

note = "Publisher Copyright: {\textcopyright} 2017",

year = "2017",

month = sep,

doi = "10.1016/j.pubrev.2017.03.006",

language = "English",

volume = "43",

pages = "487--492",

journal = "Public Relations Review",

issn = "0363-8111",

publisher = "Elsevier B.V.",

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TY - JOUR

T1 - Social media and culture in crisis communication

T2 - McDonald's and KFC crises management in China

AU - Zhu, Lin

AU - Anagondahalli, Deepa

AU - Zhang, Ai

PY - 2017/9

Y1 - 2017/9

KW - Crisis communication

KW - Cultural differences

KW - Influential social media creators

KW - Social media

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UR - https://www.scopus.com/pages/publications/85016561405#tab=citedBy

U2 - 10.1016/j.pubrev.2017.03.006

DO - 10.1016/j.pubrev.2017.03.006

M3 - Article

AN - SCOPUS:85016561405

SN - 0363-8111

VL - 43

SP - 487

EP - 492

JO - Public Relations Review

JF - Public Relations Review

IS - 3

ER -

Social media and culture in crisis communication: McDonald's and KFC crises management in China

ASJC Scopus Subject Areas

Keywords

Access to Document

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