Why is: Understanding the factors influencing undergraduate students' intention to choose is major in business schools

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Original languageEnglish
Title of host publicationSIGMIS CPR'06 - Proceedings of the 2006 ACM SIGMIS CPR Conference - Forty Four Years of Computer Personnel Research
Subtitle of host publicationAchievements, Challenges and the Future
Pages311-313
Number of pages3
StatePublished - 2006
EventSIGMIS CPR'06 - Proceedings of the 2006 ACM SIGMIS CPR Conference - Claremont/Pomona, CA, United States
Duration: Apr 13 2006Apr 15 2006

Publication series

NameSIGMIS CPR'06 - Proceedings of the 2006 ACM SIGMIS CPR Conference
Volume2006

Conference

ConferenceSIGMIS CPR'06 - Proceedings of the 2006 ACM SIGMIS CPR Conference
Country/TerritoryUnited States
CityClaremont/Pomona, CA
Period4/13/064/15/06

ASJC Scopus Subject Areas

  • General Engineering

Keywords

  • IS Enrollment
  • Theory of Reasoned Action

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